BACKGROUND
A unique portfolio of properties in desirable global destinations
S Hotels & Resorts (SHR) operates 39 hotels with a total of 4,647 guestrooms in fantastic destinations that include The Maldives, Fiji, Mauritius, The United Kingdom and Thailand, all of which attract a wealth of tourists from around the world. S Hotels & Resorts is a premier international hospitality company that manages hotels, resorts and investments in a diverse range of global locations.
STRATEGY
Meeting market demands with diversified lifestyle assets
When SHR became a PLC in 2019, they needed a new brand strategy and digital makeover that reflected their forward-thinking company vision – a company setting new standards for the quality of leisure and lifestyle, based upon a philosophy of sustainable development and benefits for the local community.
To that end, Placeworks created a new online presence for corporate investor relations with a professional lifestyle/corporate identity combined with a modern approach to UX, search engine optimisation, technical support and maintenance, which was integral in supporting SHR’s ambitious pipeline properties as well as its existing portfolio of luxury properties.
TESTIMONIAL
Placeworks team is very professional. Always responsive and supportive to our requests/ inquiries. Happy to work with them.
Lalita SomboonsukS Hotels & Resorts
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