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our story

Redefining Our brand.

Redefining our brand as a continued expression of our creative and digital services for our hoteliers has followed our story since day one. We’ve always been a little different – we’re passionate, we’re quirky, we’re outside-the-box thinkers, but most of all we are passionate and dedicated to our profession, meeting the business needs of our clients by using articulated and common sense thinking strategies, high work ethic and high performance consistency in the deliverables we produce daily for our clients.

BEHIND OUR LOGO

Our logo is a simple, yet elegent representation of the traditional service standards of hospitality, together with a more modern approach, reflecting the digital landscape we work in to extend reach and drive brand awareness and exposure for our hotels.

what we stand for

Our Core Brand Values

At Placeworks we enjoy the adventure of innovation – making every project better than our last. We listen, we learn, we’re open, we take ownership of our work and we act with integrity at all times. We love what we do, and it shows!

  • Professional Collaboration
  • Responsible Leadership
  • Integrity and Accountabilty
  • Passion and Commitment
  • Quality Deliverables
  • Service – We’re Here To Help

TYPE AND COLOURS

Rand Medium

Avenir Next

We’ve gone for Rand Medium headline - a confident, chiseled san serif is ample reflection and nod to our work with luxury properties; whereas our secondary font is the classic Avenir Next - a timeless, masterful typeface that has survived the test of time and a steadfast future-proof choice.

Our colour palette selections are reminiscent of the more brave identities our hospitality partners and locations have been undertaking in recent years. A deep royal blue and classic white spaces we feel we’ve brought our brand together with a tasteful balance of style and substance.

We are always pushing design, style and technical boundaries and are looking forward to a an exciting future ahead – complete with new brand and project launches. We hope you’ll follow our progress and evolvement in the near future and beyond!

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We're here to help our hotel partners take back control of their sales channels - we’re
happy to discuss your requirements and explore how we can increase your revenue.

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