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What makes a hotel website a truly great website?
In a digital era where first impressions are pivotal, a remarkable hotel website must possess the perfect blend of responsive design for all manner of mobile devices, lightning-fast load speeds for any internet, high-quality images and visual elements, and seamless usability. After all, potential guests visit a hotel website with one burning question in mind: Is this the luxury hotel for me?
Igniting a powerful desire in your patrons begins with crafting an immersive online experience that showcases the unique allure of your property. Creating a captivating web design can be the catalyst that transforms mere curiosity into an unshakable yearning for a stay.
Join us as we embark on a journey through the mesmerizing realm of the best hotel website design in 2023, exploring seven phenomenal hotel websites that have brilliantly mastered the art of digital allure to website visitors.
Get ready to be inspired.
Aira Hotel
https://www.airahotelbangkok.com/
Aira hotel in Bangkok encapsulates the grandeur and nobility symbolized by the revered white elephant in Thai culture. Inspired by the Rattanakosin era’s rich, cross-cultural heritage, the hotel’s interior blends traditional Thai designs with European colonial influences. Guests are welcomed into a unique environment where cultural elements and historical influences are woven into the décor, highlighted by an art gallery in the lobby featuring old photos of Bangkok and Siam. The white elephant motif further elevates the hotel’s aesthetic. Aira Hotel, offering comfort and quality, stands as a stylish refuge in Bangkok’s heart, promising an extraordinary Thai experience combined with modern conveniences and personal service. The hotel strikes a perfect balance between celebrating Thai culture and delivering modern luxuries, with a few irresistible perks added for good measure.
What we love
The Aira homepage exhibits some of the highest standards of the best hotel website design. Its introductory video prepares you for the experience you can expect from the front door to rooftop restaurant, showcasing all the elements of a luxury hotel in stunning design and high quality images. It’s a visually enriching tour. The website is also easy to navigate and smooth to use.
We think their exit opt-in is also a particularly nice touch, helping to push visitors into taking the plunge, an excellent way to boost direct bookings. The landing page is uncluttered, exhibiting all the design examples of a modern hotel.
Koh Jum Beach Villas
https://kohjumbeachvillas.com/
Koh Jum Beach Villas, nestled in the core of Krabi Province, establishes an unparalleled standard for eco-friendly luxury island living in Thailand. Each exquisitely designed villa is situated either along the resort’s 700-meter-long beach or amidst the verdant tropical gardens, boasting breathtaking sunset vistas over the Phi Phi National Marine Park.
What we love
As soon as you land on the site, you’re welcomed by mesmerizing, sweeping views of the gorgeous Koh Jum Beach in Krabi, Thailand.
Koh Jum Beach Villas’ luxurious website skillfully builds excitement with stunning images of their rooms and hassle-free navigation for bookings.
What really stands out is the clever integration of TripAdvisor reviews on the homepage. These genuine guest testimonials have been proven to boost booking rates for hotels.
So, not only is the website a visual treat, but it’s also informative and effective at showcasing the best of what the hotel has to offer!
Crossroads Maldives
https://crossroadsmaldives.com/
Crossroads Maldives, a vibrant fusion of authentic Maldivian culture and global influences, is inspired by the Maldives’ rich history as an international hub. Acting as a modern global meeting place, it sits at the heart of the stunning Emboodhoo Lagoon, spanning nearly seven kilometers of natural beauty. As an embodiment of eco-conscious development, deep respect for the island’s ecosystem guides all actions, creating a tourism project that both showcases and safeguards the Maldives’ extraordinary natural paradise. The ambitious project, created by a team of Maldivian, Thai, and international visionaries, aims to elevate the traditional Maldives travel experience into something truly transformative.
What we love
Crossroads Maldives brings something truly unique to this list. The homepage features dual sliding screens, showcasing some fun and professional hotel images. The vibrant images show showcase the little palm island you’ll call home during your stay. And Crossroads fully understands that some potential guests may be put off by the size of the island, perhaps worried about getting bored. These worries are quickly put to rest.
The top navigation features a breadth of options that travelers can partake in. Between shopping, dining, sailing, or taking a trip to the spa, this luxury hotel website pulls out all the stops to show you everything you can do. Often hotel web design can feel cluttered with too many elements, but these design elements work in evoking action and excitement in the visitor.
Siam Hotel Kempinski
https://www.kempinski.com/en/siam-hotel
Nestled in the heart of Bangkok, the five-star Siam Kempinski Hotel Bangkok serves as an ideal haven for both business and leisure travelers. Easily accessible to the renowned Siam Paragon and BTS Skytrain, this luxurious hotel features contemporary rooms with traditional Thai elements, private balconies, lush gardens, and a free-form pool. Guests can indulge in three exceptional restaurants, including the Michelin Star Sra Bua by Kiin Kiin, unwind in the deluxe spa, and utilize the cutting-edge meeting and event spaces for various functions.
What we love
Creating a sense of longing through visuals in the hospitality world typically falls into two categories: displaying empty rooms (letting guests imagine themselves and their loved ones in the space) or showcasing the space being enjoyed by a model.
The Kempinski Hotel embraces the latter approach, as their model effortlessly explores the hotel property, indulging in the fine dining of their gourmet restaurant and engaging in an array of luxurious activities.
The message conveyed to the viewer is loud and clear: “This could be you, living the dream.”
Chanalai Resorts & Hotels
Discover a captivating blend of lush flora and fauna alongside stunning beachscapes in this idyllic retreat. Choose from four distinct resort styles to suit your needs: Chanalai Garden Resort, offering amazing sea views at Kata Beach; Chanalai Romantica Resort, a boutique haven for couples at Kata Beach; Chanalai Flora Resort, a family-friendly vacation spot at Kata Beach; and Chanalai Hillside Resort, a contemporary destination at Karon Beach. Each resort promises a memorable and enchanting stay tailored to your preferences.
What we love
The Chanalai Resorts & Hotel websites embrace a chic and minimalist design that effortlessly captures the essence of elegance.
Highlighting breathtaking aerial footage of the stunning views guests can enjoy, the website also keeps practicality in mind, featuring a prominent map of the hotel’s location in Thailand and a seamless responsive design for mobile users.
It’s a delightful blend of visual allure and user-friendly functionality.
Okura Prestige Bangkok
The Okura Prestige Bangkok exudes opulence and tranquility. Each of its 240 hotel rooms and suites boasts remarkable city views through triple-glazed, tinted panoramic windows, providing insulation from heat and noise. With 10 unique categories of Prestige accommodation to choose from, guests can enjoy the perfect blend of luxury and comfort.
What we love
The Okura Prestige luxury hotel website design masterfully balances opulence and simplicity, drawing you in with captivating images that transport you right into the hotel property.
As you embark on a visually immersive tour, you’re greeted by the hotel’s friendly staff, making you feel right at home.
The website further impresses with its smooth booking engine and overall booking process, as well as its seamless responsiveness, ensuring a delightful user experience from start to finish.
Six Senses Koh Yao Noi Hotel & Island Resort
https://www.sixsenses.com/en/resorts/yao-noi
Phang Nga Bay, with its breathtaking seascapes, creates the enchanting backdrop for your unforgettable stay at our Koh Yao Noi hotel. Just 45 minutes from Phuket, this Six Senses island resort in Thailand offers an intimate connection with nature’s splendor. Surrounded by lush greens and vivid blues, it’s the perfect escape into Thailand’s extraordinary beauty.
What we love
Dazzling aerial shots and alluring glimpses of yoga retreats amid the lush tropical forest make the Six Senses website a feast for the eyes, earning it a well-deserved five-star rating from us!
Their luxury hotel website design effortlessly guides you through the browsing experience, featuring subtle calls to action and a treasure trove of engaging content for potential guests to explore before deciding to book a stay.
Not only is this captivating content SEO-friendly, but it also contributes to stellar search results.
Keemala Hotel
Keemala, situated on a verdant hillside overlooking Kamala Village and the Andaman Sea, provides a sanctuary away from the hustle and bustle. Escape the ordinary and discover our enchanting wonderland, where wellness and quality of life are the focus. Though close to Kamala Beach, the vibrant Patong, and Phuket’s lively attractions, Keemala offers a serene oasis amid the rainforest, complete with holistic activities and nourishing gourmet cuisine.
What we love
Keemala’s hotel website design truly wows us with its artistic flair.
Dynamic elements spring into view, guiding the reader’s eyes and holding their interest effortlessly. What’s more, the site maintains its rich visuals while providing a seamless, responsive experience on mobile devices.
Perfect for those with a short attention span, we found ourselves absolutely captivated while browsing their pages of engaging content!
Four Seasons Resort Koh Samui
https://www.fourseasons.com/kohsamui/
Experience the relaxed island lifestyle of Thailand at Four Seasons Resort Koh Samui. Immerse yourself in the beauty of pristine sandy beaches, tropical greenery, and tranquil blue seas. Unwind by our infinity pool sipping a refreshing drink, or take in the stunning views of the Gulf of Siam from your private deck – all while enjoying unparalleled comforts.
What we love
Four Seasons’ hotel website truly stands out with its playful interactive content, eye-catching visuals, and clean design – no wonder it made our list!
Drawing inspiration from the best hotel websites in the industry, this site is packed with popular features that elevate the user experience.
Everything comes together harmoniously, creating a user-friendly website that brilliantly showcases the luxurious offerings of this remarkable hotel.
We hope it’s now evident that creating a powerful visual experience for visitors is crucial in the luxury hotel industry.
An exceptional website not only showcases the hotel’s opulent offerings, but also entices potential guests to imagine themselves immersed in the lavish environment.
Captivating visuals, engaging interactive content, and seamless navigation are the hallmarks of a successful luxury hotel website, and ultimately, they can turn browsers into eager guests.
If your hotel is ready to elevate its online presence and capture the hearts of potential visitors, Placeworks is here to help.
Our experienced team is dedicated to designing visually stunning websites that incorporate all the essential elements needed to attract and convert discerning clientele.
Contact us today and let’s transform your website into an irresistible virtual experience.
